Too many times we come across Realtors® that are 90% of the way to dominating their farm area, BUT they blow it on the last stretch. Here are the problems we find and how to fix them.
For years we’ve received pushback from Realtors® about blogging to get more organic search traffic and leads. Video has changed that though, in some fantastic ways that anyone can take advantage of.
When it comes to a Real Estate CRM, there is certainly no “one size fits all”, and there is no …
Realtors® are entrepreneurs. Running your own small business means you wear “all the hats”. The most beautiful thing right now …
Today we talk about specialization and how it relates to your Real Estate Career and growing your Real Estate Practice.
Today we discuss the 80-20 Rule and how it applies to the content you are developing and your marketing strategy. …
We often find that new agents do not have a database. Not because they haven’t tried, but mostly because nobody has ever shown them how to build a solid personal database. Today we tackle this issue.
Jimmy Iovine’s concept of “always being of service” is something that resonates hugely in the Real Estate Industry. How can you always be of service and how can you craft your marketing to position yourself in this way?
Being a Realtor® is a good thing to be, BUT if you are leaning on this as a reason homeowner’s should hire you, you need to stop. Today we address why, and how to effectively build your brand.
A commonly fielded question we get is how our LeadingAgent Platform differs from Geographic Farming’s system. While Geographic Farming shares many similar ideas as we do, bridging print postcard marketing with Facebook Digital Farming, there are important differences to take into account when determining which system is going to get you the very best return on investment.
This brief video covers the state of Real Estate Marketing and Technology, and the one of a kind LeadingAgent Smart Marketing Platform in today’s ever advancing Real Estate Industry.
It’s not always the farm area that is to blame. Sometimes it’s your Real Estate Marketing materials. Today we discuss three ways you can put this to the test, before you act.
Today we discuss the similarities and differences between LeadingAgent’s Smart Capture Postcard Marketing Platform and Corefact’s postcard farming program.
Today we discuss the similarities and differences between LeadingAgent’s Smart Capture Postcard Marketing Platform and Geographic Farming’s postcard farming program.
It can’t always be “the market” that is keeping you from growing your Real Estate Practice. Today we discuss three things we see agents commonly experiencing and how to fix them.
Many Realtors® that think Content Marketing doesn’t pan out are just using the wrong frame of reference. Here is how, and here is why content marketing is important.
If your postcard marketing results are declining, it’s likely not the marketing vehicle, but how you are going about your campaigns. Here are 3 tips to make sure your real estate farming practices aren’t outdated.
One common problem Realtors® face is figuring out the line between wanting to be the Realtor® of choice where they live, BUT also still being “just a neighbor”. Here are 3 tips on how to achieve this.
Building a Real Estate Brand is a little different than a “normal company”. Here are 3 tips to consider when building a brand for YOUR Real Estate Practice
When building your brand, don’t be “the next FILL IN THE BLANK”. Be the first YOU. Here’s a story about this and why you should never be “me too”.
One of the most common questions we get from Realtors® is how often should they send to their farm area? This short video answers that question. Have more questions? Hit us up anytime: firstname.lastname@example.org 🙂
One of the most challenging things for Realtors® that are engaged in a geographic farming campaign is what to do when the inventory is low. Today we focus on 3 ways you can dominate a low inventory market, and do more business than ever before.
While I know that Realtors® have many balls in the air and sometimes things slip, one thing that I CANNOT fathom is why an agent would neglect to keep up with their sphere. Today we look at 4 tips to succeed at this.
As important as it is to generate leads for your Real Estate Practice, how you follow up with those leads is also critically important. Today we examine a few ways to ensure you are building relationships and not burning bridges.
One of the most common questions we get asked by Realtors® looking to start a geographic farm area is how to pick the right size area. This short video breaks it down:
Tons of Realtors® get geo farming wrong, so today we made a video talking about this and how to ensure you set up your Geographic Farms correctly, the FIRST time. Enjoy!
Your logo might look really nice, but it is not your brand. A brand is made up of much more than just a logo. Today I’ll share with you a few key things to consider when defining your brand.
One of the biggest reasons Realtors® face challenges when trying to build their Real Estate Practices can simply be described as a lack of routine.
A common misconception among Real Estate agents that are just getting started in the business is the idea that in order to set up a regular Real Estate Marketing campaign, you need to be a well established, seasoned agent. This is not true, AT ALL.
We love hearing our client’s tell us that they are getting tons of leads from our marketing programs. We HATE hearing they don’t know what to do next. Here are two easy ways to follow up.
If you are lamenting not having enough Real Estate clients, it could be because you simply are not doing enough marketing. Here is an easy to follow, 3 prong approach that will help you succeed.
Join us for a fantastic, FREE, live webinar that explores the power of our one of a kind LeadingAgent Smart Capture Postcard Marketing System.
When it comes to Real Estate Postcard Farming, what is better? Quality or Quantity? The answer is actually BOTH.