Using SMS As Part Of Your Real Estate Lead Follow Up And Nurturing Strategy
CRM Systems, Electronic Marketing, Real Estate Marketing 101, Real Estate Technology, Text Message Marketing

Using SMS As Part Of Your Real Estate Lead Follow Up And Nurturing Strategy

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Not only do text messages have a 97% open rate, but if you are effectively sending them to your best prospects, you will close more business. Today we examine who to target.

3 Ways To Use Offline Real Estate Marketing To Leverage Your Online Properties
Electronic Marketing, Email Marketing, Leading Agent Smart Marketing, Postcard Marketing, Real Estate Marketing 101

3 Ways To Use Offline Real Estate Marketing To Leverage Your Online Properties

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Many Realtors® debate between doing things “the old way”, and using technology to do things “the new way”. I suggest you can use one to leverage the other. Here’s how.

Behavioral Real Estate Drip Marketing For The Masses
CRM Systems, Electronic Marketing, Leading Agent Smart Marketing, Real Estate Technology

Behavioral Real Estate Marketing For The Masses

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  A few weeks ago, I wrote an article about how some Realtor’s® electronic marketing efforts were making them look like …

Blogging, Branding, Electronic Marketing, Interesting Marketing Facts, Leading Agent Smart Marketing, Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing, Real Estate Websites, Social Media Marketing

Client Personas Are Critical To The Success Of Your Real Estate Farming

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Why the stories behind who lives in your farm area is the critical difference between the success and failures of …

Electronic Marketing, Real Estate Marketing 101, Real Estate Websites

How To Market YOUR Real Estate Website Like Trulia And Zillow Do Theirs

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It doesn’t have to be “the big guy” beating up the little guy. Ad retargeting can put you on equal ground, helping “David Beat Goliath”.