Want To Build Content And Your Brand And Become A Real Estate Thought Leader? Document Your Day To Day
Inbound Marketing For Real Estate, Leading Agent Smart Marketing, Real Estate Marketing 101

Want To Build Content And Your Brand And Become A Real Estate Thought Leader? Document Your Day To Day

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There is a very common phrase out there when it comes to content marketing: Document, Don’t Create. For all of you Realtors® out there that want to beef up your content marketing strategy and build your own brand, this is going to be the magic bullet that allows you to do this, more easily then you imagined.

3 Content Marketing Strategies For Realtors® That Want To Crush It
Inbound Marketing For Real Estate, Real Estate Marketing 101

2 Content Marketing Strategies For Realtors® That Want To Crush It

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There once was a day when Realtors® were either considered “Content Marketers”  (Inbound), or “Pay per click” Adwords, banner ad, and farming guys (Outbound). These days though, the two methodologies of marketing have crossed paths, leading to new, interesting opportunities.

Stop Trying To Be A High Tech Company And Start Trying To Be A Realtor®
Inbound Marketing For Real Estate, Interesting Marketing Facts, Real Estate Marketing 101

Stop Trying To Be A High Tech Company And Start Trying To Be A Realtor®

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Many Realtors® that think Content Marketing doesn’t pan out are just using the wrong frame of reference. Here is how, and here is why content marketing is important.

Landing Pages Are More Important Than Your Actual Real Estate Website
Blogging, Inbound Marketing For Real Estate, Leading Agent Smart Marketing, Real Estate Technology, Real Estate Websites

Landing Pages Are More Important Than Your Actual Real Estate Website

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I would rather see agents have tons of great landing pages, INSTEAD of a full blown Real Estate Website. Why is this? Because landing pages work. here’s what they are and why.

Creating The Perfect Real Estate Lead Capture Page
Electronic Marketing, Facebook Advertising, Inbound Marketing For Real Estate, Real Estate Marketing 101

Creating The Perfect Real Estate Lead Capture Page

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Your Real Estate web to lead results revolve not only around having a great ad banner campaign, BUT also the Real Estate Lead Capture Page you design to grab the lead info, when they get to the point to give you their info. Here are the best practices.

Givers Gain! 3 Ways To Become The Thought Leader In Your Real Estate Farm Area
Inbound Marketing For Real Estate, Real Estate Marketing 101

Givers Gain! 3 Ways To Become The Thought Leader In Your Real Estate Farm Area

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There is a saying, “Givers Gain”. It’s true. In fact, education is the main building block of a solid inbound marketing strategy. Want to be a leader in your farm area? Here’s how.

Inbound Marketing For Real Estate, Postcard Marketing, Real Estate Marketing 101

Real Estate Postcards As Part Of An Inbound Strategy? YOU BET!

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The most lively and most polarizing debates I find, tend to be between those that are “team postcard”, versus “team inbound”. Today I explain how in Real Estate, they can work together.

Inbound Marketing For Real Estate

3 Tips That Will Drive Organic Traffic To Your Real Estate Website

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No matter how great your Real Estate website is, without a content marketing strategy, you are not going to get the organic search results you are looking for. Here are some tips on how to get started.

Inbound Marketing For Real Estate

Inbound Vs. Outbound Marketing (Infographic) For Realtors

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Many Realtors wonder if their current marketing campaigns fall in the Inbound Marketing or Outbound Marketing category. Today we explain some simple differences.

Inbound Marketing For Real Estate

5 Things Realtors® Misunderstand About Inbound Marketing

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Inbound Marketing is becoming the new buzzword in the Real Estate Industry. Many are doing it wrong though and today we share with you 5 things most agents misunderstand.

Inbound Marketing For Real Estate, Real Estate Marketing 101

Are You A Realtor® With More Money, or More Brains?

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Inbound marketing has made it’s way to the Real Estate Industry. Are you ready to work smarter?

Inbound Marketing For Real Estate, Real Estate Marketing 101, Real Estate Websites

Effective Calls To Action For Real Estate Websites

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Calls to action are what differentiates your Real Estate Website from a lead generation machine and a simple online brochure. Here’s how and why.

Blogging, Inbound Marketing For Real Estate, Real Estate Marketing 101

Anatomy Of The Perfect Real Estate Blog Post

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Many Realtors ask us how to make “the perfect” blog post for their Real Estate Website. Today we cover the best practices in creating an AWESOME optimized post.