When agents aren’t making headway in their marketplace, did they pick a bad area to focus their marketing efforts? No. They are just not touching homeowners with information that is relevant to them, and consistent with their current life circumstances.
Today we discuss what ARP is, and how to use it to guide your conversations and help you nurture your Real Estate leads to happy clients, faster than you ever thought possible.
Too many times we come across Realtors® that are 90% of the way to dominating their farm area, BUT they blow it on the last stretch. Here are the problems we find and how to fix them.
A commonly fielded question we get is how our LeadingAgent Platform differs from Geographic Farming’s system. While Geographic Farming shares many similar ideas as we do, bridging print postcard marketing with Facebook Digital Farming, there are important differences to take into account when determining which system is going to get you the very best return on investment.
This brief video covers the state of Real Estate Marketing and Technology, and the one of a kind LeadingAgent Smart Marketing Platform in today’s ever advancing Real Estate Industry.
One common problem Realtors® face is figuring out the line between wanting to be the Realtor® of choice where they live, BUT also still being “just a neighbor”. Here are 3 tips on how to achieve this.
One of the most common questions we get from Realtors® is how often should they send to their farm area? This short video answers that question. Have more questions? Hit us up anytime: firstname.lastname@example.org 🙂
One of the most challenging things for Realtors® that are engaged in a geographic farming campaign is what to do when the inventory is low. Today we focus on 3 ways you can dominate a low inventory market, and do more business than ever before.
One of the most common questions we get asked by Realtors® looking to start a geographic farm area is how to pick the right size area. This short video breaks it down:
Tons of Realtors® get geo farming wrong, so today we made a video talking about this and how to ensure you set up your Geographic Farms correctly, the FIRST time. Enjoy!
A common misconception among Real Estate agents that are just getting started in the business is the idea that in order to set up a regular Real Estate Marketing campaign, you need to be a well established, seasoned agent. This is not true, AT ALL.
We love hearing our client’s tell us that they are getting tons of leads from our marketing programs. We HATE hearing they don’t know what to do next. Here are two easy ways to follow up.
When it comes to Real Estate Postcard Farming, what is better? Quality or Quantity? The answer is actually BOTH.
The key to Real Estate Postcard farming isn’t to get a homeowner to look at your postcard once and toss it. It’s to make your content OUTLAST the card itself. Here are 3 ways to do this.
The best way to pick up listings in your Real Estate Farm area is to become the thought leader, in the minds of the homeowners that live there. Here are three easy ways to do that.
Every Realtor® wants to know what the best real estate marketing campaign is. Today we discuss some key elements in successfully planning and executing the perfect real estate farming campaign.
Many Realtors® debate between doing things “the old way”, and using technology to do things “the new way”. I suggest you can use one to leverage the other. Here’s how.
The Real Estate Postcard Marketing of yesterday no longer applies, if you want to be a successful Realtor® in this day in age. Here are three wasy ways to update your plans.
Today we discuss how you can use Real Estate Farming postcards to leverage and grow your Facebook Advertising Campaigns.
Consistency is the enemy of Real Estate Agents, when it comes to their postcard farming. It doesn’t have to be though. Here are some tips to make sure you are always consistent.
Many Real Estate marketing pieces are nothing more than a boring piece of mail that takes up a homeowner’s mailbox. Today we discuss three ways you can avoid this.
There are some common myths we see often that completely tank a Realtors® geographic farming plans. Today we discuss three of the most common myths we find and the secrets behind them.
In our last article we discussed errors people make that can ruin their real estate postcard farming campaigns, even if they are consistent. Today we talk about fixes for those errors.
Real Estate postcard farming is an art, and CONSISTENCY IS EVERYTHING. What happens if you are being consistent though, and it’s still not working out? We address that today.
Choosing the right Real Estate Farming pieces for your farm area can be tricky. What if homeowners start to get bored by your messages and you fall in the static? Here’s how to fix it.
There is a misconception in the Real Estate Community that I hear brought up very frequently when it comes to …
Geographic farming for Real Estate is hard, but it doesn’t have to be impossible. Today we address 3 critical first steps to take when starting a successful campaign.
No matter how many articles we write about successful real estate marketing, it seems that many Realtors® are still making some pretty serious mistakes. Today we share with you the 3 most critical ones to watch out for.
Postcard farming is important for Realtors®, but it is something that very few of them truly understand. Today we share 3 common mistakes Realtors® make and how to avoid them.
Picking the right geographic farm is only the FIRST STEP in a successful Real Estate Postcard Campaign. Today we talk about the critical next steps you should take to ensure success.
Often Realtors® complain to us that in the past, postcard marketing didn’t work for them. Usually we find out it is because of 3 reasons. AVOID THESE 3 TRAPS!
The best Real Estate Marketing campaigns involve a little bit of everything in moderation. One part of that is traditional marketing, such as postcard farming.
The most lively and most polarizing debates I find, tend to be between those that are “team postcard”, versus “team inbound”. Today I explain how in Real Estate, they can work together.