Want To Sell More Homes? Walk A Mile In Your Seller's Shoes
Postcard Marketing, Real Estate Marketing 101

Want To Sell More Homes? Walk A Mile In Your Seller’s Shoes

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When agents aren’t making headway in their marketplace, did they pick a bad area to focus their marketing efforts? No. They are just not touching homeowners with information that is relevant to them, and consistent with their current life circumstances.

Step 1 To Real Estate Marketing Success: Get To Work
Real Estate Marketing 101

Step 1 To Real Estate Marketing Success: Get To Work

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Sometimes simply “getting started” with a Real Estate Marketing campaign is the thing agents find most difficult. There are some good reasons why you need to get started today, and stop delaying.

(VIDEO) LeadingAgent Vs. GeographicFarm.com
Leading Agent Smart Marketing, Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing, Real Estate Technology

(VIDEO) LeadingAgent Vs. GeographicFarm.com

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A commonly fielded question we get is how our LeadingAgent Platform differs from Geographic Farming’s system. While Geographic Farming shares many similar ideas as we do, bridging print postcard marketing with Facebook Digital Farming, there are important differences to take into account when determining which system is going to get you the very best return on investment.

Leading Agent Smart Marketing, Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing, Real Estate Technology

(VIDEO) LeadingAgent Smart Postcard Marketing- What’s It All About?

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This brief video covers the state of Real Estate Marketing and Technology, and the one of a kind LeadingAgent Smart Marketing Platform in today’s ever advancing Real Estate Industry.

(VIDEO) Your Real Estate Farming Practices Are Outdated
Real Estate Marketing 101, Real Estate Postcard Marketing

(VIDEO) Your Real Estate Farming Practices Are Outdated

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If your postcard marketing results are declining, it’s likely not the marketing vehicle, but how you are going about your campaigns. Here are 3 tips to make sure your real estate farming practices aren’t outdated.

Why Your Neighbors Aren't Calling You To List Their Homes
Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

Why Your Neighbors Aren’t Calling You To List Their Homes

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One common problem Realtors® face is figuring out the line between wanting to be the Realtor® of choice where they live, BUT also still being “just a neighbor”. Here are 3 tips on how to achieve this.

(VIDEO) Geographic Farm? Do It Right The First Time
Leading Agent Smart Marketing, Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

(VIDEO) Geographic Farm? Do It Right The First Time

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Tons of Realtors® get geo farming wrong, so today we made a video talking about this and how to ensure you set up your Geographic Farms correctly, the FIRST time. Enjoy!

I've Got This List Of Homeowners That Responded To My Marketing. Now What?
Facebook Advertising, Leading Agent Smart Marketing, Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

I’ve Got This List Of Homeowners That Responded To My Marketing. Now What?

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We love hearing our client’s tell us that they are getting tons of leads from our marketing programs. We HATE hearing they don’t know what to do next. Here are two easy ways to follow up.

How To Become The Thought Leader In Your Real Estate Farm Area
Leading Agent Smart Marketing, Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

How To Become The Thought Leader In Your Real Estate Farm Area

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The best way to pick up listings in your Real Estate Farm area is to become the thought leader, in the minds of the homeowners that live there. Here are three easy ways to do that.

What Is The Best Real Estate Marketing Campaign?
Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

What Is The Best Real Estate Marketing Campaign?

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Every Realtor® wants to know what the best real estate marketing campaign is. Today we discuss some key elements in successfully planning and executing the perfect real estate farming campaign.

3 Myths About Geographic Farming In Real Estate
Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

3 Myths About Geographic Farming In Real Estate

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There are some common myths we see often that completely tank a Realtors® geographic farming plans. Today we discuss three of the most common myths we find and the secrets behind them.

How Distraction Real Estate Marketing Pieces Help Your Farming Efforts
Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

How Distraction Real Estate Marketing Pieces Help Your Farming Efforts

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Choosing the right Real Estate Farming pieces for your farm area can be tricky. What if homeowners start to get bored by your messages and you fall in the static? Here’s how to fix it.

Realtors: There is a difference between building brand awareness and building brand engagement
Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

Realtors: There is a difference between building brand awareness and building brand engagement

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There is a misconception in the Real Estate Community that I hear brought up very frequently when it comes to …

3 Mistakes Realtors® Make When Planning A Successful Real Estate Farming Campaign
Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

3 Mistakes Realtors® Make When Planning A Successful Real Estate Farming Campaign

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No matter how many articles we write about successful real estate marketing, it seems that many Realtors® are still making some pretty serious mistakes. Today we share with you the 3 most critical ones to watch out for.

3 Things Realtors® Misunderstand About Postcard Farming
Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

3 Things Realtors® Misunderstand About Postcard Farming

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Postcard farming is important for Realtors®, but it is something that very few of them truly understand. Today we share 3 common mistakes Realtors® make and how to avoid them.

3 Reasons Why Your Real Estate Postcards Are Irrelevant
Real Estate Marketing 101

2 Reasons Why Your Real Estate Postcards Are Irrelevant

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Many agents miss the mark when preparing their postcards for their Real Estate farms and fail. Here are two tips to make sure you don’t fall in this category.

Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

3 Ideas To Go Beyond Comps Cards With Your Real Estate Farming

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Market Update postcards alone do not make a Real Estate Marketing Campaign. Here are 3 great additional things to send to help you get more listings.

Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

Real Estate Postcards Obsolete? You’re Just Doing It WRONG!

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Many Realtors® claim postcard marketing doesn’t work, or is dead. It’s not though. it’s just that they are doing it WRONG. Today we share some common mistakes and how to avoid them.

Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

FREE Real Estate Marketing Tip: How To Pick A Real Estate Farming Area

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What farm are you choose is just as important as how often you mail your Real Estate postcards to the people in that farm. This article explains how to pinpoint the perfect farm area for your Real Estate Marketing Campaign.

Postcard Marketing, Real Estate Marketing 101, Real Estate Postcard Marketing

FREE Real Estate Marketing Tip: How Often You Should Mail Postcards To Your Real Estate Farm Area

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One of the most common question Realtors® ask us when it comes to postcard marketing to farm areas is, “How Often Should I Mail?”. Consistency is KEY to the success of your campaigns.

Postcard Marketing

The Number One Reason EVERY Realtor® NEEDS A Geographic Farm

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As their Real Estate Practice grows, many agents stop doing Geographic Postcard Farming, and rely strictly on their sphere and past clients. Here is why this is A BAD IDEA.